Twenty Years Focused on Laser Technology, Enabling Long-Term Customer Success | HSG Laser New Year Message 2026

At the beginning of 2026, HSG Laser marks its 20th anniversary.Since entering the laser equipment industry in 2006, HSG Laser has consistently focused on a fundamental question: how to enable long-term success for customers across different markets and manufacturing environments.


At the beginning of 2026, HSG Laser marks its 20th anniversary.

Since entering the laser equipment industry in 2006, HSG Laser has consistently focused on a fundamental question: how to enable long-term success for customers across different markets and manufacturing environments.

Looking back on HSG Laser’s development over the past twenty years, our direction has remained clear. We have chosen to build our business around long-term customer success rather than pursuing short-term trends or aggressive commercial expansion. Together with customers and partners worldwide, we have experienced industry cycles, market shifts, and structural changes, while continuing to invest in products, processes, services, and localized capabilities in key regions.

These shared experiences across markets have reinforced a simple conviction: focusing on long-term customer success—and sustaining disciplined investment in the fundamentals—will remain HSG Laser’s priority in the years and decades ahead.

 

Products: Developing the Next Generation Around Real Production Needs

In product development, HSG Laser has consistently prioritized real production requirements across different stages of customer growth, translating these needs into breakthrough engineering solutions.

In 2013, to support customers entering laser processing with limited equipment resources, HSG pioneered the combined sheet-and-tube laser cutting machine—one of the first solutions of its kind—enabling multiple processing tasks within a single system. For precision small-tube applications, the TM65 tube cutting machine was subsequently developed to deliver stable and repeatable fine cutting performance. In the heavy tube segment, HSG introduced the TL500 with a load capacity of 1,500 kg, followed by the TL730S with an increased capacity of 4,000 kg. Both platforms feature HSG’s proprietary ‘4+1 chuck’ configuration, designed to ensure reliable clamping and cutting stability for ultra-heavy tubes.

Building on these core innovations, HSG expanded its technology portfolio beyond cutting into bending, welding, and automation. With the introduction of a full range of press brakes and the W Series intelligent welding workstations, HSG established an integrated manufacturing solution covering cutting, bending, welding, and automated processes.

In 2025, HSG launched its high-end flat-sheet automation solution, Store Pro, and in November supported a leading e-bike manufacturer in building the world’s first automated tube cutting line dedicated to the industry—integrating equipment, process expertise, and automation into a fully operational production system.

Looking ahead to 2026, HSG will further leverage its global R&D network to initiate an “Industry Co-Development Program,” working closely with customers across multiple sectors to co-create next-generation equipment and system solutions that address real-world production challenges and set new benchmarks for industrial laser applications.

 

Process: Continuous Optimization in Real Production Environments

The procurement of equipment alone does not automatically translate into stable production capacity. Based on HSG Laser’s 20 years of experience, whether a machine can truly perform as intended largely depends on how well the process is aligned with the specific production environment.

In 2020, addressing challenges related to stability and cutting consistency when processing ultra-heavy tubes exceeding 700 mm in diameter, HSG’s process engineering team repeatedly worked on-site with customers. By analyzing actual production conditions, the team collaborated closely with customers to adjust cutting paths, process parameters, and clamping methods. These optimizations were not implemented as one-time solutions, but were continuously refined in response to changes in order structure and production requirements.

Through repeated validation in real production settings, equipment gradually moves beyond functioning as an isolated production unit and becomes integrated into the customer’s overall process system. HSG’s focus extends beyond delivery, placing particular emphasis on long-term performance and usability at the customer’s site.

Starting in 2026, HSG will launch the “Flying Process Expert” program, applying process expertise accumulated across global manufacturing scenarios more systematically to customer operations. Through on-site engagement by specialized process experts, this program aims to support stable and predictable equipment performance across different production stages.

 

Service: Ensuring Lifecycle Availability

At HSG Laser, machine delivery marks only the beginning of a customer’s usage cycle. What ultimately matters is whether equipment can remain available throughout its lifecycle. In 2011, HSG’s first fiber laser system delivered to the Philippines was commissioned and continues to operate reliably today—underscoring a simple principle: the value of service lies in sustained equipment availability that supports production planning and delivery schedules.

By 2025, HSG has established eight regional warehouses worldwide, with an additional seven under development, and has service centers planned in key industrial regions such as Germany and the United States. Together, these elements form the foundation of a professional and efficient global service network.

To deliver consistent support across markets, HSG integrates localized service resources with coordinated global operations. Through close alignment between headquarters teams, regional subsidiaries, and partners, HSG ensures rapid issue resolution, reliable spare parts supply, and predictable lifecycle support for customers worldwide.

 

Globalization: Global Reach with Long-Term Local Responsibility

Since introducing its first fiber laser cutting system to global markets in 2011, HSG Laser’s equipment has been deployed in more than 100 countries and regions worldwide. By 2025, HSG had established a global installed base of over 35,000 systems while continuing to strengthen the high-end positioning of its products and its commitment to localized operations.

Driven by specific production requirements, HSG has maintained long-term, application-focused collaboration with customers worldwide—working with automotive supply chain partners in the United States on automation solutions, with high-end yacht manufacturers in Europe on laser applications for yacht production, with shipbuilding enterprises on large-format laser automated cutting for ship construction, and with leading integrated manufacturers in Southeast Asia on expanding laser applications across diversified industrial sectors.As a result of these sustained collaborations, in 2025 HSG accounted for a leading share in the segment of laser systems priced above USD 50,000, reflecting growing adoption of its high-end equipment in international markets

Beyond its core business, HSG also contributes to social initiatives within its capacity. In the summer of 2025, HSG donated USD 1.4 million to support public health efforts related to chikungunya fever prevention and control. Looking ahead to 2026, HSG will launch a global recruitment initiative to strengthen localized teams overseas, enabling closer collaboration with customers and continued support for their long-term success.

 

Enabling Customer Success Is a Long-Term Commitment

Looking back on the past twenty years, HSG Laser has consistently focused on a single objective: aligning products, processes, services, and localized support into a stable and integrated system that continuously supports our customers’ production and operations.

Twenty years is not an endpoint, but a reference point. Looking ahead, HSG Laser will continue to invest in equipment capabilities and service infrastructure, with a sustained focus on enabling long-term customer success.

We would like to express our sincere appreciation to all customers and partners for their continued trust and support, and we wish you a successful and prosperous year in 2026.

 

Alpha Chang

HSG Laser

January 1, 2026

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